Thursday, 30 January 2020

Magento Open Source Security Updates

Important Magento Commerce and Magento Open Source Security Updates

Magento is committed to delivering security updates to our customers. Because most exploits tend to target software installations that are not up-to-date with the latest security updates, we always strongly recommend that users install security updates as soon as they are available.

Magento 2.3.4, 2.3.3-p1 and 2.2.11 Security Update

With the release of Magento 2.3.4, we’ve changed how we describe security issues. Individual issues are no longer described here in the Magento Security Center. Instead, these issues are documented in an Adobe Security bulletin.

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Magento Open Source

A free, flexible open-source platform for developers and small businesses. Available for everyone to download, install, and extend.
  • Integrated checkout, payment, and shipping
  • Mobile optimized shopping
  • Catalog management
  • Extended functionality via Marketplace
  • Global selling
Today, we are releasing new versions of Magento Commerce and Magento Open Source to increase product security, performance, and functionality:
  • Magento Commerce and Magento Open Source 2.3.4
  • Magento Commerce and Magento Open Source 2.2.11
  • Magento Commerce and Magento Open Source Security-only Patch 2.3.3-p1
  • Magento Commerce 1.14.4.4
  • Magento Open Source 1.9.4.4
  • SUPEE-11295 to patch earlier Magento Commerce and Magento Open Source 1.x versions
These releases include security enhancements that help protect against cross-site scripting and remote code execution as well as other security issues. Magento is committed to delivering security enhancements to our customers, as well as helping to maintain that security. As the majority of exploits tend to target software installations that are not up-to-date with the latest security updates, we always strongly recommend that users install security updates as soon as they are available.

The Magento 2.2.11 release marks the final supported software release for Magento version 2.2. Magento 2.2 will no longer receive security updates or product quality fixes now that its support window has expired.

The release of Magento 2.3.4 also includes new functionality along with performance and platform quality enhancements.

More information about the details updates Click Here

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Tuesday, 28 January 2020

To Find Blog Commenting Search Terms or Operators

 What is Blog Commenting on SEO?

Blog commenting is defined as a relationship between blogs, bloggers and blog readers. It is a great way to exchange ideas, thoughts or opinions about what people feel for a particular topic or a blog post. Blog comments help the blog to attract traffic and make it social. Blog commenting is very useful in SEO.

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Use search operators To Find the BLOGS:-


“Add new comment” + “your keyword here”

“Leave a comment” + “your keyword here”

“Leave a reply” + “your keyword here”

“Post a comment” + “your keyword here”

“your keyword here” “Leave a comment”

“your keyword here” “Comment here”

“your keyword here” “Add comment”

“Powered by WordPress” + “your keyword here”

“your keyword here” “You may use these HTML tags and attributes”

“your keyword here” “Post a comment”

“Notify me of follow-up comments ”

“your keyword here” “Notify me of new posts”

“Comments on this entry:”

“Sign in to comment on this entry.”

“Log in or register to post comments”

“You must be registered and logged in to leave comments”


    For example, If we want to find the blog which is related to Digital marketing we can use the search operators like below

“Add new comment” + “Digital marketing”

“Leave a comment” + “Digital marketing”

“Digital marketing” “Post a comment”

Links are dominating the ranking factor as higher than any other factors of Google practicing the better and shareable links will get your website higher in SERP.

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Wednesday, 22 January 2020

Best Time to Post on Instagram for 2020

Best Time to Post on Instagram for Each Day of the Week

The power of Instagram marketing to attract your audiences with engaging social campaigns that bring traffic and higher engagement percentage for your business.
  • Load & promote your products & services.
  • Understand your goals and build campaigns that always deliver.
  • Amplify your presence by sharing alluring content and images.
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 The best way to find an ideal posting time is by testing the timing of your posts to see which post time generates the most audience engagement.

On average, here are the best times to Instagram during the week:


Sunday: 10 AM – 2 PM CDT
Monday: 11 AM – 5 PM CDT
Tuesday: 5 AM, 9 AM – 6 PM CDT
Wednesday: 5 AM, 11 AM, *3 PM CDT
Thursday: *5 AM, *11 AM, *3 – 4 PM CDT
Friday: *5 AM, 9 AM – 4 PM CDT
Saturday: 11 AM CDT

* = particularly high levels of engagement

Post to Instagram between 9:00 AM and 6:00 PM CDT from Tuesday to Friday. You'll get the most consistent engagement that way.

Best Times to Post on Instagram for Technology Companies


Best Time: Wednesday at 10:00 AM CDT
Most Consistent Engagement: Wednesday to Friday from 10:00 AM to 5:00 PM CDT
Best Day: Thursday
Worst Day: Sunday

Best Times to Post on Instagram for B2C Companies

Best Time: Saturday at 11:00 AM & 1:00 PM CDT
Most Consistent Engagement: Everyday from 10:00 AM to 3:00 PM CDT
Best Day: Wednesday
Worst Day: Monday

Best Times to Post on Instagram for Educational Organizations

Best Time: Monday at 8:00 PM CDT
Most Consistent Engagement: Weekdays from 11:00 AM to 4:00 PM CDT
Best Day: Monday
Worst Day: Sunday

Best Times to Post on Instagram for Healthcare Companies

Best Time: Tuesday at 1:00 PM CDT
Most Consistent Engagement: Tuesday to Friday from 9:00 AM to 4:00 PM CDT
Best Day: Tuesday
Worst Day: Saturday & Sunday

Best Times to Post on Instagram for Non-Profit Organizations
Best Times: Tuesday at 3:00 PM & 9:00 PM, Wednesday at 3:00 PM & 4:00 PM, Thursday at 2:00 PM & 3:00 PM, and Friday at 10:00 AM & 2:00 PM,
Most Consistent Engagement: Weekdays from 12:00 PM to 5:00 PM
Best Day: Tuesday
Worst Day: Saturday

Every brand's audience is different. To build a sizable, engaged Instagram audience, you need to know who your followers are. And one of the best ways to get to know your audience and capture their attention is by knowing exactly.

Need Promotion To Instagram With A Guarantee Of Result?

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Friday, 10 January 2020

Google Updates - December 2019

Here are the stories somewhat categorized for the past 30-days:

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Google Algorithm Updates:

Google Confirmed The November 2019 Google Local Update - Here Is What We Know
Google New Years Search Algorithm Update? Mixed Signals.
Google Christmas Search Algorithm Update Chatter - I Don't Think So
Google Search Algorithm Update This Week; Mixed Signals & Confusion
December 11th Google Search Ranking Algorithm Update Signals
Recent Google Algorithm Update Chatter May Be Related To An Analytics Bug
December 4th Google Search Ranking Algorithm Update. Maybe?
Google: We Can Debug Our Search Ranking Algorithm At Many Levels
Google BERT International Launch Still Impacts ~10% Of Queries
Google BERT Now International Supporting Over 70 Languages

Google SEO:

Google News Submission Not Required, Powered By BERT & New Top Stories Features
Google News Publisher Center Updated & News Content Now From Web
Google's New GoogleBot User-Agent Names Rolling Out
Google: Put Voice Search Optimization Fad To Sleep Already
Google: E-A-T Less Important For E-Commerce Sites
Google Updates Search Quality Raters Guidelines On December 5th
Medium Google Organic Traffic Takes A Beating
Google News Stopped Supporting Stock Tickers & Genre?
Google: We Try To Understand Comment Sections But It Is Primary Content
Bing's Frédéric Debut: Keyword Research Practices Should Be Replaced By Intent Research
Google Super Easy Explanation How It Uses Machine Learning In Search
Google: It's Not Just About Improving Your Content But Rather Your Whole Web Site
Google Video Spam Through Text-To-Speech Technology
Google Mocks SEO Strategy To Update Stories With "2020" Titles & Headlines
Google: Fewer Page Types Is Easier
Google: Legal Interstitials Are Fine As Long As We Can Index Content
Google: You Always Need Textual Content On-Page
Google Again: Linking Out To High Authority Sites Does Not Help With Your Rankings
Google On Salience Score Matter For SEO
Google's John Mueller Answers Seven Common SEO Questions Including The Secret To Ranking
Google May Treat Some 404s As 301s & Canonicalize To A New URL
Google: Speakable Markup Works Outside Of News Content
Google Warns: City Landing Pages Can Be Doorway Pages & Against Guidelines
Google: BERT Does Not Affect Indexing

Google Search Console & Analytics:

Google Search Console Updates Messaging Interface
Google Discover Performance Reports Now Show Data Faster
Google Search Console's Coverage Report Shows More Indexed Pages
Google Analytics Bugs Causing Concern & Confusion
December 16th Google Analytics Bug Not Fixed Yet
Google Adds Checkmarks In Boxes For Search Console Reports
Google Search Console Uncommon Downloads; You Should Request Review & Ignore
Google Search Console Speed Report Changes
Google Discover Performance Report Data Bug; December 8-13
Google Search Console Showing Errors For Incorrectly Tagging URL With RDFa or Microdata
Google Search Console Job Postings Errors Adjustments

Google Local:

Google Local Pack "Choose Area" Feature Now Live
Google Displays "Get More Reviews" For Local Knowledge Panels You Manage
Google My Business Photos Being Added To Google Posts Without Option To Delete
Google Local Pack Tests Tile-like Buttons
Google Local Tests Browse By Photo
Google Allows You To Request Multiple Quotes From Local Service Ads
Google Local Panel With New Service Areas Icon
Google Local Pack Tests Site Cards Element
Google Tests Local Service Ads For Realtors
Google Local Panel With "X Minutes From Landmark"
Google Tests Local Pack With Black Ad Label On Desktop
Google User Interface & Search Changes:
Google News Site Command Feature Temporarily Out Of Order
Google Images Tests Paginated Results
Google Snippet Shows List Includes For Some List Based Content
Google Tests Featured Snippets With "See What Others Say"
Google Invites Many To Cameos In Search
Google 2019 Holiday Decorations Are Live For Christmas, Chanukah & Kwanzaa

Google Business:

Larry Page & Sergey Brin Hand Sundar Pichai CEO Role For Both Alphabet & Google
For More Daily Updates Visit Here:

Tuesday, 7 January 2020

How to Use Headings for SEO

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Google’s offered a clear explanation of how Google uses H1, H2, HTML headings. This explanation shows the role heading elements play in ranking and how you should use them.

How to Use Heading Elements:

It is important to use headings to show the document structure. <h1> headings should be used for main headings, followed by <h2> headings, then the less important <h3>, and so on.

Note: Use HTML headings for headings only. Don't use headings to make text BIG or bold.

Background on Heading Tags for SEO:

In the early 2000s, heading elements (H1, H2, and H3) were actual ranking factors. It was mandatory to add your keywords in the headings if you wanted to rank.

The word “rote” means doing something mechanically and out of habit, without thinking about it. Adding keywords to headings tags has become a rote SEO practice. It’s done not because it’s useful but because it’s a habit. Take a look at the top-ranked sites for almost any query and it’s highly likely you won’t see sites seeding heading tags with keywords.

Title Tags: The title tag is an HTML tag that exists in the head section of each webpage. It provides an initial cue or context as to what the topical subject matter is of the respective page it is on.

Unique Tags: Duplicate title tags are not helpful to searchers or search engines. If you have duplicate tags you’ll see them in Google Search Console or Bing Webmaster Tools reports and you’ll often find that the search engines have chosen to ignore your title tag and use other content is found on your page for the blue link text in the SERP.

What Mueller said: To explain that Google reads headings in the way they were meant to be, which is for understanding what the topic is of the paragraphs that follow the heading is about.

"We do use headings when it comes to search. But we use them to better understand the content on the pages."
  • It is an outdated and rote SEO belief that H1 headings are more important as a ranking factor than H2 headings and that H2 headings are more important (as a ranking factor) than H3 headings and so on. The rote SEO belief is that one puts their most important keywords in the highest level heading and less important keywords in the lower level heading elements
  • The relative importance of heading tags, that H1 is more important than H2, used to be a real ranking factor over 15 years ago.
  • Heading tags can indicate hierarchical levels of information, that several H3 headers are sub-topics of the previous H2. That’s not a ranking factor issue. It’s the proper organization of a web document.
  • What Mueller appears to address is that rote SEO idea that one heading is more important than another heading for ranking purposes.
The Right Way to Use Heading Tags:
  • What John Mueller takes time to explain is that heading tags are useful for explaining what the text is about, which is the purpose of heading tags.
  • Heading Tags come with various attributes to make user-friendly websites but Search Engines use these defined headings solely to index the structure and content of web documents including blog posts.
  • Heading tags are crucial for the proper On-page SEO of your blog posts.
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Friday, 3 January 2020

What is Links Building, Backlinks in SEO

What is Link Building?

Link the building, simply put, is the process of getting other websites to link back to your website.

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Building links is one of the many tactics used in search engine optimization (SEO) because links are a signal to Google that your site is a quality resource.

What are Backlinks?

Backlinks are links on one website that, when clicked, take the user to another site.

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For example:

Click here --> Web Designing Company Bangalore      

Go to: zinavo.com ( or) https://www.zinavo.com/

Backlinks can be in the form of an image as well as text. If a link is an image, the anchor link text is the alt the tag of the image.

What is “link building” in SEO?

Link building in 2020 is the process of earning links on other websites. Earned natural links directly improve the reputation of a website and where it ranks in Google, and other search engines. Link building can be a very risky strategy in 2020, and one that I would avoid until you have first dealt with the inevitable quality issues on your website.
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If your business or website content is not attracting organic links or social shares you may have a big problem on your hands, and unnatural links will not help you in the long run. Google still rewards high-quality links actively aim to ignore lower-quality links and will still penalize a real-time spamming activity using manual actions.

Do links help in SEO?

SEO experts agree that external links are the most important source of ranking power because search engines view them as third-party votes for your website. Reboot hypothesized that Google can determine the authority of a page or website based on the sources it links to.

Many Ways to Build Links in 2020:

Off-page SEO, such as link building, can be a tricky business and, for some, is a tactic to avoid altogether. Some would claim that is because Google has, very successfully, equated link building with web spam, and the industry news machine is started almost entirely – all the time – and fuelled by Google PR saying something or enforcing its quality guidelines
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Not all link building is web spam and in fact, building links in 2020 is still an incredibly important aspect of search engine optimization.

Conclusion:

Google said links are the #1 ranking factor, alongside with great content. Ranking without links is hard, and why would anyone try to rank without links in the first place?

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